What’s in your modern marketing mix?
I wanted to put this topic on the table due to conversations I’ve had with many women in small in enterprise over time. Anecdotally, it seems that many business people (women in particular) are still to do the ‘mind shift’ from using ineffective traditional marketing to a more modern approach which utilises online marketing, as ...
Reveal your Inner Superwoman & Empower Her!
The term ‘superwoman’ can polarise people for different reasons. A bit like the glass ceiling … perhaps it’s only there if you can see or fell it! We love to provoke thought and encourage discussion at our events. So WiSE decided to be bold and host this event. We’re so pleased we did! ‘Support’, besides ...
Ignite 2012!
The Ignite 2012! event was about the goals, outcomes and intentions we have for this year. Many people set ‘new years’ resolutions without firstly establishing what it is they want to achieve. To realise a resolution you need to set and achieve a goal. Once a goal is achieved it becomes a resolution (something that ...
Pure Productivity II
If productivity is about ‘yielding positive results’ than this think tank was highly productive! It was a fabulous morning of topical discussion, sharing resources, reacquainting, meeting new people and quality networking. It was interesting to discover ways other business owners are ‘active’ rather than ‘busy’ by selecting appropriate productivity tools to assist them in their ...
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