What’s in your modern marketing mix?
I wanted to put this topic on the table due to conversations I’ve had with many women in small in enterprise over time. Anecdotally, it seems that many business people (women in particular) are still to do the ‘mind shift’ from using ineffective traditional marketing to a more modern approach which utilises online marketing, as ...
Pure Productivity II
If productivity is about ‘yielding positive results’ than this think tank was highly productive! It was a fabulous morning of topical discussion, sharing resources, reacquainting, meeting new people and quality networking. It was interesting to discover ways other business owners are ‘active’ rather than ‘busy’ by selecting appropriate productivity tools to assist them in their ...
Ignorance is No Defence
On Monday night a group of us gathered in Avalon to listen to a presentation prepared and delivered by Joanna Oakey from Aspect Legal. Joanna developed this presentation into an interactive and informative evening of discussion on content relating to the rights and responsibilities around intellectual property (IP), in general, but in particular for SME’s. ...
Be | Become | Belong | Bond
In this post: take aways, testimonials, photos & prizes! Thank you to our April attendees for braving the wet weather and joining us in Mona Vale on Thursday evening to attend the branding presentation delivered by Hana Guenzl from Deep Vision addressing the power of the 4B’s … ‘Be | Become | Belong | Bond’ ...
Join the WiSE conversation